Monday, March 9, 2009
good is good and sagmeister
Sagmeister: I enjoyed watching the talk, not only was his accent interesting, I think it added to his humor. It's kind of a cheesy humor, but he has valid, good points about design and being happy. I agree completely. To me, if i'm not excited about what I'm working on, it usually won't turn out as good as if I am. So I try to find something in every project that I like, so I have the best chances of making the best design I can. The reason he is so popular is for obvious reasons for his album covers for likes of the rolling stones, but I think for a large part because of his humor. Everyone likes to laugh, so when he brings humor into his design, it makes it more attractive to people because they enjoy laughing, and therefore they are more likely to remember it, and enjoy it.
JJ Abrams: "Mystery is the catalyst for imagination" "Mystery more important than knowledge" Those are two pretty cool quotes. I think that what I took away from his talk was that just knowing a bunch of stuff is useless if there is no desire to discover. Especially for a creative person, no matter what field they may be in, they all need a desire and a drive to discover possibilites. Knowing a bunch of stuff isn't going to help the creative process if the person is completely uninterested and not inspired to find out this mystery.
Paula Scher: Her talk was a bit more structured then the other two, but I still think that it was pretty good. It was kind of funny that right at the begining of her speech she mentioned playing when designing because recently we've kind of taken that motto at work, we're supposed to 'play' and have fun at work. Easier said than done a lot of the time, but playing while designing, there are more oportunities to do so, especially if you like what you do. I found it interesting that she starts off with playing, then the next she talks about is serious design. To me they are kind of opposite ideas. However, they both are valid. If you don't take it serious, then no one else will. I do think there is a line that allows you to play, while being serious. A lot of time you've got to experiment, play, and sometimes go crazy in order to find that one piece that will allow you to create a great piece of work. Once you've got that piece, seriousness takes over and the "work" begins to truly happen.
How Good is Good: Again, even though he's hitting a different point, I think he's trying to slide in that design should be fun, but also helpful. His points aren't profound or amazing, they're kind of common sense. If someone is promoting a bad cause no matter how good the design, its bad. But the better the design, the more impact its going to have. Therefore, if it's great design for a bad cause, more people will take notice, and possibly join the "bad" cause. On the other hand, if its design for a good cause, then the better the design, the better for everyone. It's not rocket science, but sometimes the obvious needs to be pointed out for people to notice. Sad, but true.
JJ Abrams: "Mystery is the catalyst for imagination" "Mystery more important than knowledge" Those are two pretty cool quotes. I think that what I took away from his talk was that just knowing a bunch of stuff is useless if there is no desire to discover. Especially for a creative person, no matter what field they may be in, they all need a desire and a drive to discover possibilites. Knowing a bunch of stuff isn't going to help the creative process if the person is completely uninterested and not inspired to find out this mystery.
Paula Scher: Her talk was a bit more structured then the other two, but I still think that it was pretty good. It was kind of funny that right at the begining of her speech she mentioned playing when designing because recently we've kind of taken that motto at work, we're supposed to 'play' and have fun at work. Easier said than done a lot of the time, but playing while designing, there are more oportunities to do so, especially if you like what you do. I found it interesting that she starts off with playing, then the next she talks about is serious design. To me they are kind of opposite ideas. However, they both are valid. If you don't take it serious, then no one else will. I do think there is a line that allows you to play, while being serious. A lot of time you've got to experiment, play, and sometimes go crazy in order to find that one piece that will allow you to create a great piece of work. Once you've got that piece, seriousness takes over and the "work" begins to truly happen.
How Good is Good: Again, even though he's hitting a different point, I think he's trying to slide in that design should be fun, but also helpful. His points aren't profound or amazing, they're kind of common sense. If someone is promoting a bad cause no matter how good the design, its bad. But the better the design, the more impact its going to have. Therefore, if it's great design for a bad cause, more people will take notice, and possibly join the "bad" cause. On the other hand, if its design for a good cause, then the better the design, the better for everyone. It's not rocket science, but sometimes the obvious needs to be pointed out for people to notice. Sad, but true.
Monday, March 2, 2009
Tuesday, February 24, 2009
GOOD
It seems to be a carefree, but informative feel to the site. There are a lot of simple, cartoon like graphics, even when they are talking about serious current events. As I read more of the articles in the magazines, it appears they are all about bettering the world in some way or another. They point out problems, like pollution from fuel which leads to the article about car pooling. A lot of the videos are similar. The one about the submarines is informative and then after this disaster talks about how they're trying to prevent it from happening...although the videos with the little blue guy have a somewhat sarcastic feel to them. The more typographic videos are fun. The ones that I watched were fast paced, uptempo music and about current events, news, a lot of political stuff. I think basically GOOD tries to inform the viewer, but at the same time sneak their little point of view in there, mostly pointing out whats bad about it and if it can be changed or not.
Monday, February 23, 2009
Final Book Covers
Concept Statement
“An eerie calm appears ahead as widening shadows speak of dread who knows what lies around the bend” An intriguing sight, yet somewhat uncertain as to where it will lead, which grabs your attention and pulls you in.
To Suggest an intriguing story
To Suggest a chilling tale
To Suggest a murder mystery
To Suggest an attention holder
To Suggest a sense of deception and crime
To Suggest intense dramatic scenes
To Suggest a sense of deception and crime that keeps you guessing what is going to happen next.
To Suggest a mystery novel that sends shivers down your spine
type in motion
Watching without and then with sound changed a whole lot. The first one was in german I think and when I watched it with sound I was really caught off guard because i wasn't expecting the ridiculous sounds that came from it. It was interesting. I think a lot of the youtube videos have really simliar transitions. A lot of them fade in word by word or by letter. The other type I was seeing was some flying in from behind the camera, so to speak.
One of my favorite ones was the one with the definitions. I liked what was going on with the type, it was a little different then a lot of them. The curved line helped create that illusion that you were traveling forward and the words kind of jumped out at you. I think the music choice was really fitting as well, and catchy. It puts you in a creppy kind of mood. I also liked the one with the cube and the hand throwing it because it added a little different aspect into it than just the type. It kept it interesting. It was more of an uplifting, thoughtful mood. Getting you to ponder the possibilities and I think kind of examine life. The flower one was......different. It was interesting though, flowers and trees and things growing up out of letters. Then spontaneously switching it to letters forming buildings and more commercial things. It keeps you paying attention I guess. And the transitions and such were also different because you're not reading anything, they're just forms.
One of my favorite ones was the one with the definitions. I liked what was going on with the type, it was a little different then a lot of them. The curved line helped create that illusion that you were traveling forward and the words kind of jumped out at you. I think the music choice was really fitting as well, and catchy. It puts you in a creppy kind of mood. I also liked the one with the cube and the hand throwing it because it added a little different aspect into it than just the type. It kept it interesting. It was more of an uplifting, thoughtful mood. Getting you to ponder the possibilities and I think kind of examine life. The flower one was......different. It was interesting though, flowers and trees and things growing up out of letters. Then spontaneously switching it to letters forming buildings and more commercial things. It keeps you paying attention I guess. And the transitions and such were also different because you're not reading anything, they're just forms.
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